Sam Anderson

Enthusiast
DISC Type : i

Assistant Producer at EA SPORTS

Vancouver, British Columbia, Canada

Overview

Samantha is an Assistant Producer at EA SPORTS, focused on crafting immersive experiences for gamers. Her background is in marketing and event production, notably as the producer for the "Fire Talks" online series at Dooly. Colleagues describe her as creative, organized, enthusiastic, and a dedicated team player with a positive attitude.

Before entering the gaming and tech industries, Samantha worked in the music business at Concord. She was involved with touring, licensing, and publishing for a diverse and notable roster of artists, including Paul Simon, St. Vincent, Nine Inch Nails, and R. E. M. , suggesting a deep connection to music.

Unique fact: She has transitioned from managing licensing and publishing for iconic music artists to producing video games for a global gaming giant.

Personality Overview

Story Driven

Non-Confrontational

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Immersive Experiences
Her current role at EA SPORTS and past work at Dooly center on creating engaging events and products that resonate deeply with communities and audiences.
Marketing Events
As the producer of the "Fire Talks" online event series for Dooly, she has direct experience creating innovative events that elevate brand presence and showcase products.
Community Engagement
Her stated mission is to connect and engage communities, weaving compelling narratives that align with organizational goals, a focus in both her marketing and production roles.

Media Appearances

Sam has no verified media appearances

Work History

10-2024
Assistant Producer at EA SPORTS
2-2021 - 8-2022
Marketing Events Manager/Producer Fire Talks at Dooly
4-2019 - 8-2020
Trailer Park Boys, Greasy Money at East Side Games
11-2016 - 2-2019
Touring, Licensing and Publishing at Concord
8-2016
Branding at 72andSunny

Education

1-2008 - 6-2012
Bachelor of Arts - BA from University of Southern California
9-2004 - 10-2008
Bachelor of Commerce - BCom from McGill University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Vancouver, British Columbia, Canada Job Level : Junior Designation : Assistant Producer at EA SPORTS
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Insights For Selling To Sam

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Ask them how their day is going or exchange some other pleasantries
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sam is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Sam

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Sam move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Sam take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Sam

Personality Compatibility


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