Sandra Rivera, M.A. in

Sandra Rivera, M.A.

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Lead, Brand Strategy and Marketing at Bond Brand Loyalty
📍 Austin, Texas, United States

Sandra Rivera is a marketing leader with over ten years of experience in brand building and corporate strategy. She earned her M. A. from The University of Texas at Austin and is recognized for her work in brand architecture and multicultural marketing. Colleagues describe her as intelligent, creative, strategic, and thoughtful.

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Experience
6 Years
Current Role
Lead, Brand Strategy and Marketing
Job Level
Middle
Location
Austin, Texas, United States
Personality Overview

How Sandra shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sandra cares about

Brand Strategy
Her entire career is focused on brand strategy, from fundamentals and architecture to positioning and creative execution for new and heritage brands.
Mentoring Talent
Actively promotes and recommends emerging talent in the marketing and advertising fields, showcasing a passion for mentorship.
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Career

Work history

1-2024
Lead, Brand Strategy and Marketing
Bond Brand Loyalty
1-2023
Adjunct Professor
Texas State University
12-2021 - 10-2023
Senior Brand Strategist
Traina
12-2019 - 12-2021
Senior Brand Strategist
Wunderman Thompson
Lecturer - The Stan Richards School of Advertising & Public Relations
The University of Texas at Austin
In the press

Media appearances

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Education
M.A.
The University of Texas at Austin
Masters of Creativity
Cannes Lions School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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