Santiago Maya Parra in

Santiago Maya Parra

Questioner · DISC type c
Director alianza Grupo Éxito at Tuya S.A
📍 Medellín, Antioquia, Colombia

Santiago is a marketing specialist and Director at Tuya S. A. , where he leads the strategic alliance with Grupo Éxito. He is passionate about retail banking, focusing on growth marketing and leveraging "Banking as a Service" models. People who have worked with him describe him as results-focused and highly collaborative.

He shows a deep appreciation for team dynamics, believing in connecting with colleagues on a personal level beyond professional roles. Santiago is committed to continuous self-improvement, recently joining a selective leadership program to learn alongside other high-impact leaders from top companies in Latin America.

He was recently selected for the prestigious Blum High-Performance Leadership program, joining a community of top leaders in LATAM.

Read the full overview →
Experience
5 Years
Current Role
Director alianza Grupo Éxito
Job Level
Mid-senior
Location
Medellín, Antioquia, Colombia
Personality Overview

How Santiago shows up

Not Easily Convinced
Value Seeker
Cautious & Analytical

They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Santiago cares about

Strategic Alliances
His career at Tuya S. A. centers on managing and growing the company's most important partnership with Grupo Éxito, creating shared value.
Banking as a Service
He specializes in generating and managing alliances through BaaS models to enhance business profitability and create value for partners.
+5 more topics Login to view topics
Career

Work history

7-2023
Director alianza Grupo Éxito
Tuya S.A
9-2022 - 6-2023
Director transformación cobranzas/ COE Cobranzas
Tuya S.A
3-2020 - 10-2022
Lider alianza Grupo Éxito
Tuya S.A
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2015 - 2015
Especialista en mercadeo
Universidad EAFIT
3-2022 - 11-2022
Master ejecutivo en analítica
Fundación Universitaria CEIPA
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

Other Tuya S.A Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Santiago. Free, 10 seconds.