Santiago is a marketing specialist and Director at Tuya S. A. , where he leads the strategic alliance with Grupo Éxito. He is passionate about retail banking, focusing on growth marketing and leveraging "Banking as a Service" models. People who have worked with him describe him as results-focused and highly collaborative.
He shows a deep appreciation for team dynamics, believing in connecting with colleagues on a personal level beyond professional roles. Santiago is committed to continuous self-improvement, recently joining a selective leadership program to learn alongside other high-impact leaders from top companies in Latin America.
He was recently selected for the prestigious Blum High-Performance Leadership program, joining a community of top leaders in LATAM.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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