Sarah Classen, BDes, MBA in

Sarah Classen, BDes, MBA

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Director Service and Strategy at City of Edmonton
📍 Edmonton, Alberta, Canada

Sarah Classen is a passionate and innovative leader with over 20 years of experience in creative and strategic roles. As the Director of Service and Strategy for the City of Edmonton, she leads teams focused on delivering user-centric solutions. She holds an Executive MBA from the University of Alberta. Colleagues describe her as visionary, focused, and action-oriented.

Outside of her primary role, Sarah is deeply invested in the design and technology communities. She has taught design management at the University of Alberta and actively participates in industry events, such as speaking for the Association of Registered Graphic Designers. She is also a former board member for Digital Alberta.

She previously served as the Chair of the Board for Code for Canada, a non-profit focused on improving government services through technology and design.

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Experience
26 Years
Current Role
Director Service and Strategy
Job Level
Mid-senior
Location
Edmonton, Alberta, Canada
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Sarah cares about

Service Design
Her entire career at the City of Edmonton has centered on applying service design principles to improve customer experience and innovation in public services.
Civic Technology
Demonstrated a long-term commitment by serving as the Board Chair for Code for Canada, a non-profit dedicated to improving digital public services.
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Career

Work history

10-2024
Director Service and Strategy
City of Edmonton
9-2022 - 10-2024
Director Service Design
City of Edmonton
12-2020 - 8-2022
Director, Department Strategy
City of Edmonton
4-2023
Chair of the Board of Directors
Code for Canada
9-2018 - 1-2025
Sessional Instructor
University of Alberta
In the press

Media appearances

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Education
2016 - 2018
Executive MBA
Alberta School of Business, University of Alberta
1993 - 1997
Bachelor of Design
University of Alberta
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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