Sarah Florer

Questioner
DISC Type : c

Shareholder at FBFK Law

United States

Overview

Sarah Florer is an accomplished investments and telecommunications attorney and a Shareholder at FBFK Law, advising clients on corporate finance, governance, and commercial contracts. She holds a Juris Doctor from The University of Texas School of Law and is qualified to practice in New York, Texas, England, and Wales.

Splitting her time between Austin, Texas, and Dubai, UAE, Sarah co-hosts the "Alt Investing Made Easy" podcast. Through her podcast, she explores diverse investment strategies and market analyses, sharing insights on topics ranging from business valuation to global economic stability with her audience.

She is uniquely dual-qualified as an attorney in the United States and as a solicitor in England and Wales.

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Alternative Investing
Co-hosts the "Alt Investing Made Easy" podcast, where she discusses topics like deal economics and different investment strategies.
Fintech Governance
Serves as an Independent Non-Executive Director on the board of Rain, a regulated financial technology company.
Telecommunications Law
A stated focus of her legal practice, where she advises clients on investments, finance, and commercial contracts within the sector.

Media Appearances

Sarah has no verified media appearances

Work History

7-2025
Shareholder at FBFK Law
9-2024
Co Host at Alt Investing Made Easy
1-2023 - 7-2025
Member at Grable Martin Fulton PLLC
12-2022
Independent Director at Rain
8-2022 - 7-2025
International business lawyer at Freelance

Education

2004 - 2007
Juris Doctor from The University of Texas School of Law
Master of Laws - LLM from University of London

More Information

Social Presence :

Prographics :

Exp : 25 Location : United States Job Level : Mid-senior Designation : Shareholder at FBFK Law
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Sarah

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Sarah take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sarah

Personality Compatibility


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