Sarah Forbes in

Sarah Forbes

Questioner · DISC type c
Financial & Business Services – Emerging Opportunities for Capital Investment at Scottish Enterprise
📍 Greater Aberdeen Area, United Kingdom

Sarah Forbes is a leader at Scottish Enterprise, focused on unlocking capital investment to drive economic growth across Scotlands financial and business services sectors. With a background that includes a BA in Retail Management and a Post Graduate Diploma in Digital Marketing, she has extensive experience in project management, stakeholder engagement, and building collaborative partnerships.

Outside of her primary role, Sarah has a background in entrepreneurship, having been the business owner of Percy + Pip. She previously spent over a decade in people management at John Lewis, demonstrating a long-standing interest in retail and team development. She is a Certified Digital Marketing Expert.

Sarah was a key driver in the development of the Scottish Blockchain & Digital Trust Taskforce, where she now helps shape policy and drive adoption.

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Experience
15 Years
Current Role
Financial & Business Services – Emerging Opportunities for Capital Investment
Location
Greater Aberdeen Area, United Kingdom
Personality Overview

How Sarah shows up

Systematic
Cautious & Analytical
Not Easily Convinced

They prefer to analyze every situation thoroughly.
 While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Priorities

Topics Sarah cares about

Blockchain & Digital Trust
A key driver and member of Scotland's Blockchain & Digital Trust Taskforce, she frequently speaks on and promotes the technology's adoption across Scottish industries.
Fintech Innovation
Attends major industry events like PAY360 and MoneyLIVE, with a focus on emerging trends such as digital assets, agentic AI, and tokenised payments.
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Career

Work history

12-2025
Financial & Business Services – Emerging Opportunities for Capital Investment
Scottish Enterprise
1-2024
Taskforce Member
Blockchain & Digital Trust Taskforce
8-2022 - 12-2025
Digital Economy Specialist
Scottish Enterprise
1-2019 - 10-2023
Business Owner
Percy + Pip
1-2014 - 9-2021
People Manager (Various)
John Lewis
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
8-2021 - 7-2022
Post Graduate Diploma
Digital Marketing Institute
2005 - 2009
BA (Hons) Retail Management
Robert Gordon University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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