Sarah Pearce

Observer
DISC Type : ic

Marketing Director at thortful

United Kingdom

Overview

Sarah Pearce is the Marketing Director at thortful, where she leads brand-building initiatives with a data-backed approach. She has progressed within the company, previously serving as Head of Customer and Brand Marketing, and has a background that includes product marketing at PowWowNow. She is an alumna of the University of Huddersfield.

Outside of her professional role, Sarah appears to value personal development and well-being. A post she shared suggests she appreciates taking time to relax and learn new things, indicating an interest in continuous personal growth and mindfulness.

She has successfully spearheaded several of thortfuls major TV advertising campaigns for key holidays like Valentines and Mothers Day.

Personality Overview

Value Driven

Assertive

Curious

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Brand Building
She emphasizes a “data-backed” approach to brand building and has spoken about its importance alongside performance marketing in several interviews.
TV Advertising
She has led the launch of multiple TV ad campaigns for thortful, celebrating their go-live moments and highlighting the team's work.
Team Growth
She is actively involved in expanding her team at thortful and has publicly shared posts to attract new talent to the company.

Media Appearances

Sarah has no verified media appearances

Work History

10-2022
Marketing Director at thortful
1-2017
Customer Marketing and Brand at thortful
2-2011 - 10-2016
Product Marketing and brand at PowWowNow

Education

Sarah has no verified education history

More Information

Social Presence :

Prographics :

Exp : N/A Location : United Kingdom Job Level : N/A Designation : Marketing Director at thortful
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Focus on immediate action-items rather than the larger goals
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Sarah

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Sarah take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Sarah

Personality Compatibility


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