Sarah Shimmons

Organizer
DISC Type : Sd

Marketing & Innovation Director, Diageo Australia at Diageo

London, England, United Kingdom

Overview

Sarah has no verified overview

Personality Overview

Pleasant

Trusting Of Others

Slow Starter

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

3-2025
Marketing & Innovation Director, Diageo Australia at Diageo
8-2023 - 2-2025
Marketing & Innovation Director, Global Travel Retail at Diageo
10-2022 - 8-2023
Category Marketing Director, Vodka, Rum & Tequila GB at Diageo
4-2025
Board Member at The Drinks Association
3-2022 - 10-2022
2022 Marketing Academy Scholar at The Marketing Academy

Education

4-2023 - 8-2023
Leading Sustainable Corporations from Saïd Business School, University of Oxford
Master's Degree from Ulster University

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Marketing & Innovation Director, Diageo Australia at Diageo

Interested in

Health & Outdoor

Global Travel

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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sarah

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sarah take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sarah

Personality Compatibility


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