Sarah Travaglio

Commander
DISC Type : D

Senior Director, Customer Success (North America) at Brex

New York, New York, United States

Overview

Sarah Travaglio is a strategic GTM leader and U. S. Army veteran currently serving as the Senior Director of Customer Success at Brex. With a background from West Point, she specializes in scaling customer-facing teams in the SaaS and fintech sectors, focusing on driving adoption, retention, and revenue growth. People who have worked with her describe her as an impactful and inspiring leader.

Outside of her professional life, Sarah is a casual runner, a dedicated soccer and theater parent, and a passionate supporter of the Napoli soccer team. She has also participated in fundraising relays for veteran support organizations, showing a commitment to causes she cares about.

Unique fact: Sarah earned her Masters degree from the University of Oklahoma while on active duty in the Army.

Personality Overview

Risk-Taker

Impact-Driven

Candid & Clear

They put a lot of effort into ensuring personal success.  They are less concerned about the product and more about its potential impact. They respond better to strong and respectful interactions.

Topics They Care About

Customer Success
Leads the North American Customer Success organization at Brex, focusing on maximizing customer ROI and unlocking long-term value for clients in the fintech space.
Leadership & Mentoring
Known for building high-performing teams and mentoring the next generation of leaders, with experience scaling teams at Brex, Asana, and Tropic.
Go-to-Market Strategy
A self-described "Strategic GTM leader, " she has a proven track record of creating go-to-market plans and aligning customer value with overall revenue strategy.

Media Appearances

Sarah has no verified media appearances

Work History

12-2025
Senior Director, Customer Success (North America) at Brex
3-2025 - 11-2025
Senior Director, Customer Success (Growth and MidMarket) at Brex
4-2023 - 3-2025
Vice President of Customer Success and Account Management at Tropic
6-2022
Limited Partner at Stage 2 Capital
11-2020 - 3-2023
Head of Dedicated Customer Success, Americas at Asana

Education

Bachelor of Science from United States Military Academy at West Point
Master from University of Oklahoma

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : Senior Designation : Senior Director, Customer Success (North America) at Brex

Interested in

Sports

Forza Napoli Sempre, running, soccer, hiking

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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Sarah

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If convinced, they can reach decisions quite fast.
  • Can Sarah take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Sarah

Personality Compatibility


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