Saurabh Uboweja is the Managing Partner at BOD Consulting, where he helps leaders build valuable, brand-led businesses. An alumnus of IIM Calcutta and MANIT Bhopal, he is an author, speaker, and positioning strategist. People who have worked with him often describe him as a dependable and trusted advisor dedicated to excellence.
Originally from Punjab, Saurabhs work and studies have taken him across India and to cities like Munich and Geneva. He is driven by a curiosity about why few Indian brands achieve global success and is passionate about changing that. In his spare time, he enjoys writing about brand philosophy.
He was the first Indian to receive the prestigious "Idea of the Future Award" at the World Communication Forum in Davos.
Read the full overview →They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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