Sawaira Asad in

Sawaira Asad

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Marketing Operations & Research Analyst at Technology Rivers
📍 Islāmābād, Pakistan

Sawaira Asad is a Marketing Operations & Research Analyst at Technology Rivers, where she merges data-driven marketing strategies with a deep understanding of human behavior. A final-year Psychology student at the International Islamic University, Islamabad, she focuses on supporting business growth through operational efficiency and consumer insights.

Her personal passion lies in psychology and mental well-being. She has practical experience from a clinical psychology internship, focusing on techniques like Cognitive Behavioral Therapy (CBT) and anger management. This interest is further demonstrated through certifications in trauma, abuse, and resilience-building.

She uniquely combines her marketing role with hands-on knowledge of clinical psychology to understand and influence consumer behavior.

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Experience
1 Years
Current Role
Marketing Operations & Research Analyst
Job Level
Junior
Location
Islāmābād, Pakistan
Personality Overview

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Priorities

Topics Sawaira cares about

Consumer Psychology
Her dual background in marketing and psychology gives her a unique perspective on understanding consumer trends and behavior.
Marketing Operations
In her role, she works to improve business growth through process improvements and operational efficiency at the intersection of marketing and sales.
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Career

Work history

1-2025
Marketing Operations & Research Analyst
Technology Rivers
6-2024 - 1-2025
Intern
Technology Rivers
9-2025 - 10-2025
Clinical Psychology Intern
Saeed International Hospital
7-2024 - 8-2024
Psychology Intern
Young Psychologist Society
In the press

Media appearances

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Education
2022 - 2026
Bachelor's degree
International Islamic University, Islamabad
2020 - 2022
Intermediate
Punjab Group Of Colleges
Social presence
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Behavioral profile

DISC profile (public)

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