Scott Both in

Scott Both

Evaluator · DISC type Csd
Vice President of Programmatic Monetization & Operations at Hearst Magazines
📍 New York City Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
16 Years
Current Role
Vice President of Programmatic Monetization & Operations
Job Level
Senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Scott shows up

Hard To Convince
Quality Focused
Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Priorities

Topics Scott cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2021
Vice President of Programmatic Monetization & Operations
Hearst Magazines
4-2021
Scout
Level Up Ventures
5-2018 - 4-2021
Senior Director of Programmatic Sales Engineering & Data Ad Product
Hearst Magazines
3-2016 - 5-2018
Director of Programmatic Sales Engineering
Hearst Magazines
9-2012 - 3-2016
Senior Digital Ad Operations Technologist and Programmatic Sales Engineer
Hearst Magazines
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2011
Bachelor’s Degree
Penn State University
2016 - 2016
Certificate
Cornell University
2003 - 2007
New York State High School Advanced Regents Diploma
Bay Shore High School
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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