Scott Taylor

Initiator
DISC Type : Di

Head of Marketing at LullaBellz

Manchester, England, United Kingdom

Overview

Scott Taylor is an e-commerce and marketing specialist currently serving as the Marketing Strategy Lead at Reckless. He holds a Bachelors from the University of Chester and a Mini MBA in Marketing. Colleagues and direct reports consistently describe him as a brilliant, supportive, inspiring, and hands-on leader.

His proudest professional achievement was kickstarting a heated debate between pundits Jamie Carragher and Gary Neville through a content campaign.

Personality Overview

Confident

Friendly Challenger

Impact-Oriented

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Ecommerce Growth
Helps businesses achieve growth through customer orientation, e-commerce development, conversion rate optimization (CRO), and paid advertising, with extensive experience as Head of Marketing at LullaBellz.
Content Marketing
Previously a Content Marketing Manager, he led a campaign that was covered by The Guardian, The Telegraph, and the BBC. A former manager praised his mastery of the discipline.
Marketing Education
He recently achieved a Grade A in Mark Ritson's Mini MBA in Marketing and holds a Prof G Certified Strategist certification, showing a commitment to continuous learning.

Media Appearances

Scott has no verified media appearances

Work History

4-2024
Head of Marketing at LullaBellz
10-2023 - 3-2024
Senior Ecommerce and Digital Marketing Manager at LullaBellz
4-2021 - 10-2023
Brand and Ecommerce Manager at Reckless
1-2020 - 3-2021
Marketing Strategy Lead at Reckless
12-2017 - 12-2019
Content Marketing and Outreach Manager at Reckless

Education

2008 - 2011
Bachelor of the Arts from University of Chester
2019 - 2019
Mini MBA from MiniMBA

More Information

Social Presence :

Prographics :

Exp : 11 Location : Manchester, England, United Kingdom Job Level : Mid-senior Designation : Head of Marketing at LullaBellz
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Insights For Selling To Scott

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scott is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Scott

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Scott move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Scott take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Scott

Personality Compatibility


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