Scotty Reiss

Trailblazer
DISC Type : ID

Automotive writer, Parents.com at parents.com

New York City Metropolitan Area, United States

Overview

Scotty Reiss is the founder of A Girls Guide to Cars, the leading automotive site for women, with a mission to empower female car buyers. A career journalist, she contributes to Forbes and Parents. com and serves as a juror and Steering Committee member for the prestigious World Car Awards.

Based in Austin, Texas, Scotty enjoys road trips with her husband and daughters. Her passion for cars began when her father insisted she learn to change the oil in her MG Midget. She is dedicated to creating content that helps women feel confident and informed about their automotive choices.

She co-hosts and is the executive producer for World Car TV, which broadcasts weekly on YouTube.

Personality Overview

Values Relationships

Assertive

Charismatic

They are charming and can persuade others to support their decisions.  They are not against taking risks and can make tough decisions when required.
 They are more likely to accept new and exciting technologies.

Topics They Care About

Women in Automotive
Founded A Girls Guide to Cars to empower women, who influence 85% of car purchases, and serves on the board of Women in Automotive.
Automotive Journalism
Serves as a juror for the World Car Awards and writes for major publications like Forbes, reflecting her expertise in evaluating and discussing vehicles.
Electric Vehicles
As part of the World Car Awards steering committee, she was instrumental in the decision to add a dedicated award category for Electric Vehicles.

Media Appearances

Scotty has no verified media appearances

Work History

5-2022
Automotive writer, Parents.com at parents.com
10-2021
Forbes Wheels Automotive Writer at Forbes
6-2020
Moderator, Reuters Automotive Events at Reuters
4-2012
Founder at A Girls Guide to Cars
9-2018
Juror at World Car Awards

Education

ABJ from The University of Georgia

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Automotive writer, Parents.com at parents.com
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Insights For Selling To Scotty

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Showcase existing customers and use case-studies to grab their attention
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scotty is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Scotty

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Scotty move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Scotty take some risk or not?

  • If necessary, they will be ready to take risks.

You And Scotty

Personality Compatibility


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