Sergei Shishkanov MD, MBA, ACC

Researcher
DISC Type : Cs

Leadership Coach at Self-employed

San Francisco Bay Area, United States

Overview

Sergei is a global market development leader with extensive experience in the clinical diagnostics and life sciences industries, noted for driving international growth. A recent ICF-certified coach with an MBA, people describe him as enthusiastic, responsible, and motivated. He is now building his own leadership coaching practice.

He is passionate about helping professionals navigate change, career shifts, and leadership challenges, blending strategic thinking with a focus on people development. His coaching is influenced by his formal training in the Gestalt methodology, which he actively practices and promotes.

Unique fact: Sergei combines a career in highly regulated healthcare marketing with a professional coaching practice focused on leadership and personal growth.

Personality Overview

Cost Conscious

ROI Seeker

Detail Oriented

They do not like taking risks at all and go for proven options in the end.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They are thorough and always follow a systematic approach.

Topics They Care About

Leadership Development
He has built a coaching practice focused on helping new and experienced leaders and writes articles on topics like supporting first-time managers.
Career Transitions
His coaching work centers on helping professionals navigate career changes, new roles, and periods of uncertainty to build clarity and confidence.
Gestalt Coaching
He completed formal training at the Gestalt International Study Center and actively shares information about this specific coaching methodology.

Media Appearances

Sergei has no verified media appearances

Work History

10-2025
Leadership Coach at Self-employed
4-2025
Global Market Development Manager | Global Marketing Manager | Marketing Director at Open To Work
3-2025
Marketing Advisor at LerBee
2-2020 - 12-2021
Founder & CEO at Trippl
8-2016 - 4-2025
Global Market Development Manager at Bio-Rad Laboratories

Education

Master of Business Administration - MBA from Lomonosov Moscow State University (MSU)
Master of Business Administration (MBA) from Chambre de Commerce et d'Industrie de Paris

More Information

Social Presence :

Prographics :

Exp : 9 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Leadership Coach at Self-employed
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Insights For Selling To Sergei

During A Call Or A Meeting

DO's

  • Actively address their concerns around change, risk, and acceptance by users
  • Use a presentation with information before getting into a live product walkthrough
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sergei is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sergei

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Sergei move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Sergei take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Sergei

Personality Compatibility


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