Shantanu Singh in

Shantanu Singh

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Co-founder & COO at Rusk Media
📍 Mumbai, Maharashtra, India

Shantanu Singh is the Co-founder and COO of Rusk Media, a digital entertainment company he established in 2019. An alumnus of IIT Delhi, he focuses on creating content for Gen-Z audiences on mobile platforms. Colleagues describe him as a "clean thinker" with a strong focus on execution and a hustlers vitality.

Outside of his entrepreneurial ventures, Shantanu has a background in dance, having received an award for his outstanding contribution to the dance club at IIT Delhi. He previously served as a managing trustee for the V-Defyn Dance Academy, showcasing a long-standing passion for the art form.

Unique fact: During his time at IIT Delhi, he co-authored a publication on the separation of glass panels from CRTs for the treatment of electronic waste.

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Experience
9 Years
Current Role
Co-founder & COO
Job Level
Leadership
Location
Mumbai, Maharashtra, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Shantanu cares about

Gen-Z Entertainment
Co-founded Rusk Media specifically to create mobile-first, short-form content and gaming entertainment tailored for Gen-Z and millennial audiences.
Mobile-First Content
His company has a foundational obsession with Gen-Z audiences on mobile, building a subscriber base of over 10 million by focusing on this platform.
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Career

Work history

12-2021
Co-founder & COO
Rusk Media
2-2019 - 12-2021
Head Of Product Management & Growth
Rusk Media
11-2018 - 2-2019
Head of Artist Partnerships & Revenue
EatTreat
6-2018 - 10-2018
Senior Business Analyst
A.T. Kearney
9-2016 - 6-2018
Business Analyst
A.T. Kearney
In the press

Media appearances

Digital Entertainment Firm Rusk Media Secures USD 12 Mn to Enter Global Market. Featured in Entrepreneur.com
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Decoding Rusk Media's Five-Year Evolution: Short‑Form Content and Gen‑Z Focus. Featured in Afaqs.com
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Education
2012 - 2016
Bachelor of Technology (B.Tech.)
Indian Institute of Technology, Delhi
2004 - 2012
High School
City Montessori School, Lucknow
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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