Sharon Osen

Pioneer
DISC Type : DSI

CEO at BRANDIFFERENCE

New York, New York, United States

Overview

Sharon Osen is the CEO of BRANDIFFERENCE, providing C-suite strategic advisory on business growth, branding, and digital transformation. Her career includes senior global marketing roles at Perricone MD, La Prairie, and Colgate-Palmolive. People often describe her as inspirational, visionary, strategic, and creative. She holds an MBA from Columbia and a BS from Cornell University.

Outside of her extensive corporate and advisory work, Sharon is a proud mother to two children, a role she considers a life-changing and cherished part of her identity. She is an active member of her community, participating in industry summits and mentoring upcoming leaders through organizations like The Ember Company.

She was named one of the "Luxury Women to Watch" by Luxury Daily and was a keynote speaker at the Luxury FirstLook Conference.

Personality Overview

Dynamic But Sincere

Friendly But Fast

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Longevity and Wellness
A recent speaker at the INNOCOS Longevity Summit, she is actively engaged in the latest research on longevity, epigenetics, and bio-hacking within the beauty and wellness space.
Global Brand Strategy
Her career is built on leading global marketing for iconic brands like La Prairie, Colgate-Palmolive, and L'Oreal, specializing in growth for multinational, mid-stage, and startup businesses.
Influencer Marketing
Recently joined the advisory board for Statusphere, a micro-influencer platform, showing a keen interest in how brands can leverage creator content for growth on social platforms.

Media Appearances

Sharon has no verified media appearances

Work History

7-2017
CEO at BRANDIFFERENCE
10-2024
Advisory Board Member at INNOCOS
2-2024
Member at WE ARE THE BOARD
3-2022
Member at Chief
2-2022
Member Of The Board Of Advisors at Content Evolution

Education

MBA from Columbia Business School
Bachelor of Science - BS from Cornell University

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York, New York, United States Job Level : Leadership Designation : CEO at BRANDIFFERENCE
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Insights For Selling To Sharon

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sharon is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Sharon

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Sharon move?

  • They are generally fast movers and can take quick decisions
  • Can Sharon take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Sharon

Personality Compatibility


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