Shashank Mudgal

Sharpshooter
DISC Type : CD

Vice President - Publisher Development at Game State Labs

Delhi, India

Overview

Shashank is a SaaS and Ad Tech leader at Game State Labs, specializing in gaming ad monetization. He focuses on converting GTM strategy into measurable revenue and building process-driven sales engines. He holds a Bachelor of Technology and a certification in Data Science with SAS & R.

He is deeply invested in the Vietnamese gaming ecosystem, frequently attending conferences and expressing a strong commitment to the regions rapidly maturing market.

Personality Overview

Thorough Evaluator

Precise But Practical

ROI Driven

More than the product, they care about the effectiveness of the product.  They are not focused on building rapport and relationships. They like to be in a position where they can control the conversation and terms.

Topics They Care About

Game Monetization
At Game State Labs, he focuses on stateful contextualization and ad monetization to help gaming studios with player behavior and growth levers.
Go-to-Market Strategy
His career focus is turning GTM strategy into predictable ARR and repeatable new-business acquisition by defining ideal customer profiles and winning outbound plans.
Sales Team Mentorship
He is recognized for his process-driven mentorship that develops junior sales talent into consistent, high-performing senior team members.

Media Appearances

Shashank has no verified media appearances

Work History

4-2026
Vice President - Publisher Development at Game State Labs
12-2024 - 3-2026
Director - Publisher Development at YieldMonk
11-2023 - 11-2024
Associate Director at AdPushup
10-2022 - 2-2024
PDR Manger at AdPushup
9-2021 - 10-2022
PDR Team Lead at AdPushup

Education

2011 - 2015
Bachelor of Technology (B.Tech.) from UPES
2008 - 2010
High School from Arwachin Bharti Bhawan Senior secondary School, New Delhi

More Information

Social Presence :

Prographics :

Exp : 8 Location : Delhi, India Job Level : Senior Designation : Vice President - Publisher Development at Game State Labs
URL has been copied!

Insights For Selling To Shashank

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Speak about competitive differentiation that your product offers
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shashank is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Shashank

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Shashank move?

  • They can take decisions very fast if you manage to convince them.
  • Can Shashank take some risk or not?

  • The risks don’t matter much to them.

You And Shashank

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.