Shauna Blair

Inquirer
DISC Type : cd

Business Mentor | Coach | Reiki Practitioner at Shauna Blair Ltd

Seskanore, Northern Ireland, United Kingdom

Overview

Shauna Blair is a multi-award-winning entrepreneur with over 15 years of experience founding and scaling two food brands. Leveraging her BSc in Food Management and Marketing, she grew her companies into national successes. Today, she channels that experience into her work as a mentor, coach, and Reiki Master Practitioner for female founders.

Personality Overview

Demanding

ROI Conscious

Judgemental

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Female Entrepreneurship
As a coach and mentor, she is dedicated to helping female founders reinvent, expand, and grow businesses that feel aligned with their personal values.
Personal Reinvention
She hosts "The Sacred Startover" podcast, sharing stories of founders who have navigated endings, pivots, and complete reinventions in their careers and lives.
Food Brand Development
She founded two multi-award-winning food brands, Heavenly Tasty Organics and Beam Foods, scaling them from kitchen-table ideas into nationally recognized products.

Media Appearances

Shauna has no verified media appearances

Work History

5-2024
Business Mentor | Coach | Reiki Practitioner at Shauna Blair Ltd
12-2024
Founding Member at Female Founders Directory
1-2020
Founder at Beam Foods
9-2009 - 9-2022
Managing Director/ Founder at Heavenly Tasty Organics Ltd
2-2008 - 6-2009
Office Manager at McKenna Precision Engineering Limited

Education

3-2021 - 3-2022
Certificate in Professional Digital Marketing from CIM | The Chartered Institute of Marketing
2012 - 2017
BSc Hons Food Management and Marketing from Ulster University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Seskanore, Northern Ireland, United Kingdom Job Level : Leadership Designation : Business Mentor | Coach | Reiki Practitioner at Shauna Blair Ltd
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Insights For Selling To Shauna

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch

DONT's

  • Refrain from asking too many questions
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shauna is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Shauna

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Shauna move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Shauna take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Shauna

Personality Compatibility


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