Sheri Cuff AIF®

Enthusiast
DISC Type : i

Chief Administrative Officer/Chief Operating Officer; Managing Partner at International Assets Advisory LLC

Altamonte Springs, Florida, United States

Overview

Sheri has no verified overview

Personality Overview

Optimistic

Story Driven

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  They are generally friendly, so be careful when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Sheri has no verified topics they care about

Media Appearances

Sheri has no verified media appearances

Work History

1-2004 - 1-2017
Chief Administrative Officer/Chief Operating Officer; Managing Partner at International Assets Advisory LLC
1-1998 - 1-2004
Senior Vice President/Director of Operations at International Assets Advisory LLC
1-1990 - 1-1998
Vice President of Operations/Human Resources Manager at International Assets Advisory LLC
1-1986 - 1-1988
Sales Assistant at Dean Witter Reynolds Inc.
President and CCO, Certified Advisory Corp at Certified Financial Group, Inc.

Education

Liberal Studies from Western Illinois University

More Information

Social Presence :

Prographics :

Exp : 29 Location : Altamonte Springs, Florida, United States Job Level : N/A Designation : Chief Administrative Officer/Chief Operating Officer; Managing Partner at International Assets Advisory LLC
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Insights For Selling To Sheri

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Speak from experience about success that the product has seen with other customers
  • Compliment them about their personality if you get a chance

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sheri is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Sheri

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Sheri move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Sheri take some risk or not?

  • They can take some low-probability risks if needed.

You And Sheri

Personality Compatibility


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