Sid Good

Questioner
DISC Type : c

President at Good Marketing, Inc.

Cleveland, Ohio, United States

Overview

Sid has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Sid has no verified topics they care about

Media Appearances

Sid has no verified media appearances

Work History

12-1989
President at Good Marketing, Inc.
1984 - 1989
Director of Marketing at Hasbro
1982 - 1984
Associate Product Manager at FRITO LAY
6-1981 - 8-1981
Brand Supervisor at M&M Mars

Education

1980 - 1982
M.B.A. from The University of Chicago Booth School of Business
1974 - 1978
B.A. from Brown University

More Information

Social Presence :

Prographics :

Exp : 44 Location : Cleveland, Ohio, United States Job Level : N/A Designation : President at Good Marketing, Inc.
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Insights For Selling To Sid

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sid is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Sid

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sid move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Sid take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sid

Personality Compatibility


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