Siddharth Sethi

Questioner
DISC Type : c

Co-Founder at InfoBeans

Indore, Madhya Pradesh, India

Overview

Siddharth Sethi is the Co-Founder and CEO of InfoBeans, a digital transformation firm he started with two friends in 2000. He is a serial entrepreneur with an MBA from IIM Indore and a background in electrical engineering. He leads business development, sales, and delivery, focusing on strategic growth and creating a positive company culture.

Outside of work, Siddharth is passionate about lifelong learning and enjoys traveling. He is an avid reader of business and philosophy books. He also dedicates time to his alma mater, serving on the Board of Governors at the Indian Institute of Management, Indore, and is an active angel investor, mentoring other entrepreneurs.

He co-founded InfoBeans with just $3, 000 from each founder and grew it into a publicly listed company without taking any external investment until its IPO.

Personality Overview

Value Seeker

Cautious & Analytical

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Entrepreneurship
As a serial entrepreneur who has founded three companies, he often speaks about his journey, resilience, and the lessons learned from building a business from the ground up.
Company Culture
He aims to make InfoBeans "the best place to work in the entire universe, " emphasizing a people-centric culture that fosters collaboration, excellence, and happy employees.
AI Integration
He believes Artificial Intelligence has created a massive range of new opportunities and is focused on retraining his teams to integrate AI into the company's services.

Media Appearances

Siddharth has no verified media appearances

Work History

1-2000
Co-Founder at InfoBeans
8-2017
Member, Board of Governors at Indian Institute of Management, Indore
Sr Software engineer at Zaplet
Consultant at Bank of America

Education

2004 - 2006
Master of Business Administration (MBA) from Indian Institute of Management, Indore
1992 - 1996
BE from SGSITS

More Information

Social Presence :

Prographics :

Exp : 25 Location : Indore, Madhya Pradesh, India Job Level : Leadership Designation : Co-Founder at InfoBeans
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Insights For Selling To Siddharth

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Siddharth is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Siddharth

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Siddharth move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Siddharth take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Siddharth

Personality Compatibility


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