Silvia Ramazzotti in

Silvia Ramazzotti

Inquirer · DISC type cd
Marketing Director at JCDecaux
📍 Greater São Paulo Area, Brazil

Silvia is the Marketing & Data Director at JCDecaux and President of the IAB DOOH Committee. With over 20 years of experience, she previously launched Instagram Reels and Stories Ads in LATAM for Meta. Colleagues describe her as strategic, creative, and impactful.

Silvia prominently identifies as "Mayas Mother" in her professional profiles, valuing the integration of her family and career. She is passionate about bringing creativity to public spaces, having spearheaded a campaign that turned city billboards into a gallery for childrens art.

Unique fact: She lists "Mayas Mother" as the very first part of her professional title on social media.

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Experience
21 Years
Current Role
Marketing Director
Job Level
Mid-senior
Location
Greater São Paulo Area, Brazil
Personality Overview

How Silvia shows up

ROI Conscious
Judgemental
Upfront

They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Priorities

Topics Silvia cares about

DOOH Evolution
As President of the IAB DOOH Committee, she leads discussions on measurement, data, and creative strategies to advance the Out-of-Home advertising industry in Brazil.
Data-Driven Marketing
Her work focuses on integrating data to shape go-to-market strategies, expand programmatic adoption, and boost sales, a core theme in her current and past roles.
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Career

Work history

2-2023
Marketing Director
JCDecaux
6-2017 - 2-2023
Product Marketing Manager
Instagram
5-2015 - 5-2017
Agency Partner
Facebook
4-2011 - 5-2015
Media Director
Loducca
9-2008 - 3-2011
Media Supervisor
Loducca
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1999 - 2003
Marketing and Advertising
FAAP - Fundação Armando Alvares Penteado
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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