Silvia Zvaig

Questioner
DISC Type : c

CIO at Banco Ciudad

Argentina

Overview

Silvia Zvaig is the CIO of Banco Ciudad, leading its digital transformation with a focus on cloud adoption, data governance, and AI. With a background as Chief Digital Officer for Scania Americas and extensive experience at Banco Comafi, she is a seasoned IT executive. She holds a Masters in Information Systems from the University at Albany.

Silvia actively participates in the technology community, often speaking at industry events like the Innovation Summit. She shows appreciation for professional recognition and networking with colleagues. Her interests also extend to current affairs, as indicated by her engagement with political journalist Pilar Rahola.

Unique fact: Silvia has been nominated for the prestigious CIO of the Year award in both 2024 and 2025.

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Generative AI
She believes Generative AI will fundamentally change work processes and advocates for using it as a "copilot" to improve decision-making and automate tasks in banking.
Digital Transformation
She emphasizes that the main challenge in digital transformation is cultural change and the adoption of agile methodologies to respond to customer demands more efficiently.
Data Governance
Considers ordered, high-quality data and clear governance as essential for the success of AI models, ensuring security and achieving expected results.

Media Appearances

Silvia has no verified media appearances

Work History

3-2023
CIO at Banco Ciudad
1-2022 - 3-2023
Chief Digital Officer (CDO) America at Scania Group
10-2017 - 1-2022
Gerente de Sistemas at Banco Comafi
5-2017 - 9-2017
Gerente Desarrollo de Sistemas at Banco Comafi
6-2016 - 4-2017
Program Manager at Banco Comafi

Education

1983 - 1988
Licenciada en Sistemas from University of Buenos Aires
1999 - 2001
MIS - Master Data Information Systems from University at Albany

More Information

Social Presence :

Prographics :

Exp : 18 Location : Argentina Job Level : Leadership Designation : CIO at Banco Ciudad
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Insights For Selling To Silvia

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Silvia is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Silvia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Silvia move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Silvia take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Silvia

Personality Compatibility


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