Simon Chung in

Simon Chung

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VP - Head of Strategy, Consulting & Analytics EMEA at Acxiom, an IPG company at Acxiom
📍 London, England, United Kingdom

Simon Chung is the VP - Head of Strategy, Consulting & Analytics for EMEA at Acxiom, where he enables business growth through data and digital transformation. A Loughborough University alumnus with over 20 years of experience, people describe him as a creative, strategic, and conceptual thinker known for his "creative pragmatism. "

He co-authored the "Europe Customer Loyalty Report 2022" with Antavo, providing insights on loyalty trends.

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Experience
25 Years
Current Role
VP - Head of Strategy, Consulting & Analytics EMEA at Acxiom, an IPG company
Job Level
Senior
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Simon cares about

Martech Value
He authored an article advising brands to focus on business outcomes, not just technical capabilities, to derive real value from their marketing technology investments in 2024.
Customer Insight
A frequent speaker on unlocking the power of customer insight, he explores how to leverage customer data with AI and other tools to make better data-driven decisions.
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Career

Work history

6-2022
VP - Head of Strategy, Consulting & Analytics EMEA at Acxiom, an IPG company
Acxiom
10-2020 - 6-2022
Director, Head of Strategy & Consulting EMEA
Acxiom
1-2020 - 10-2020
Head of Strategy, International
Acxiom
8-2018 - 12-2019
Strategy & CX (contract)
Acxiom
7-2018 - 12-2019
CX Strategist : Data & Digital Transformation Consultant
Independent
In the press

Media appearances

Podcast: IPG’s Huge Bet On Acxiom. Featured in AdExchanger
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Education
1993 - 1996
Bachelor of Arts (BA)
Loughborough University
Education details unavailable
Monmouth School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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