Simon Gendelman in

Simon Gendelman

Captain · DISC type DS
Vice President, Sales - Health at Cadent
📍 New York, New York, United States

Simon is a pharma-focused revenue leader with over 15 years of experience in digital health, data, and programmatic media. He excels at building high-performing sales teams and developing strategic partnerships to bring innovative HCP and DTC solutions to market. Colleagues describe him as strategic, knowledgeable, and creative.

His interests lie at the intersection of business and data, following publications like the Harvard Business Review and holding a certification in Data Driven Planning. Based on his time at the University at Buffalo, he may have an affinity for local sports teams.

He recently transitioned to a new role as Vice President of Health at Cadent to continue driving innovation in the industry.

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Experience
18 Years
Current Role
Vice President, Sales - Health
Job Level
Senior
Location
New York, New York, United States
Personality Overview

How Simon shows up

Decisive But Calm
Planner & Achiever
Dynamic But Sincere

They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Priorities

Topics Simon cares about

Pharma Marketing
Focuses on bringing innovative, data-driven HCP and DTC solutions to the pharmaceutical and healthcare market to improve health outcomes.
Programmatic Advertising
Specializes in programmatic media across various channels, including CTV, OTT, and Digital Out-of-Home (DOOH), to target specific audiences.
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Career

Work history

1-2026
Vice President, Sales - Health
Cadent
5-2024 - 1-2026
Senior Director
Swoop
1-2023 - 6-2024
Head of Market Development - Pharma
Place Exchange
9-2021 - 1-2023
Group Director, Sales
Place Exchange
3-2019 - 9-2021
Director, Programmatic Partnerships
Place Exchange
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
BA
University at Buffalo
Certificate in Management Essentials
Harvard Business School Online
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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