Simon Price, PhD

Trailblazer
DISC Type : DI

HMRC AI Advisor at HM Revenue & Customs

Greater Bristol Area, United Kingdom

Overview

Simon has no verified overview

Personality Overview

Assertive

Achievement-Oriented

Informal

They are not against taking risks and can make tough decisions when required.
  If they come to believe in your value proposition, they will be your champion. They are more likely to accept new and exciting technologies.

Topics They Care About

Simon has no verified topics they care about

Media Appearances

Simon has no verified media appearances

Work History

4-2026
HMRC AI Advisor at HM Revenue & Customs
6-2025 - 4-2026
Director of Insight, AI and Innovation at HM Revenue & Customs
8-2022 - 6-2025
Senior Director, Data & AI at Unisys
11-2021 - 8-2022
Senior Director, Artificial Intelligence at Unisys
3-2021 - 10-2021
Head of Advanced Analytics at Unisys

Education

2003 - 2014
PhD from University of Bristol

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Bristol Area, United Kingdom Job Level : N/A Designation : HMRC AI Advisor at HM Revenue & Customs
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Insights For Selling To Simon

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Talk about yourself and some of your achievements at the start of the conversation
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Simon is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Simon

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Simon move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Simon take some risk or not?

  • If necessary, they will be ready to take risks.

You And Simon

Personality Compatibility


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