Simon Swan in

Simon Swan

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Director of Digital Marketing & Media at Karo Healthcare
📍 United Kingdom

Simon Swan is a digital growth and transformation leader specializing in scaling FMCG brands at Karo Healthcare. He has a proven record of driving revenue growth, reducing operating costs, and expanding into new markets. Colleagues describe him as exceptionally capable, passionate, and possessing cutting-edge knowledge of digital marketing.

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Experience
20 Years
Current Role
Director of Digital Marketing & Media
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Simon shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Simon cares about

Emotional Intelligence (EQ)
He recently authored a guest post arguing that EQ is a hard business driver for marketers, not a 'soft' skill.
AI in Marketing
Is a scheduled panelist for a discussion on how agentic AI is reshaping marketing teams and decision-making at DMWF 2026.
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Career

Work history

9-2022
Director of Digital Marketing & Media
Karo Healthcare
4-2019 - 9-2022
Associate Director - Digital Marketing & Ecommerce - UK, Ireland & Australia
Perrigo Company plc
9-2013 - 8-2016
Head Of Digital Marketing & Content Syndication
Met Office
9-2009 - 9-2013
Digital Marketing & Planning Manager
Met Office
5-2007 - 9-2009
Head Of Ecommerce
Subside Sports Ltd
In the press

Media appearances

Karo Healthcare's Simon Swan on paid search 'signposting' and .... Featured in eConsultancy
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Education
2012 - 2015
Master's Degree
The Manchester Metropolitan University
2011 - 2011
Digital Marketing Diploma
CIM | The Chartered Institute of Marketing
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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