Sofia Chapa in

Sofia Chapa

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Global Ecommerce Coordinator (Trading & Operations) at Charlotte Tilbury Beauty
📍 London, England, United Kingdom

Sofia is a data-driven Global Ecommerce Coordinator at Charlotte Tilbury, specializing in trading and operations. With a background at Michael Kors and MATCHES, she excels in using SFCC and analytics to optimize digital performance. She holds a specialized LVMH Diploma in the luxury market.

Sofia demonstrates a strong academic interest in the intersection of social media and consumer behavior. Her university dissertation analyzed the profound impact of platforms like Instagram and TikTok on modern fashion consumption, showcasing her passion for understanding digital trends shaping the industry.

She was awarded a First Class with Honours for her dissertation on social medias impact on fashion.

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Experience
4 Years
Current Role
Global Ecommerce Coordinator (Trading & Operations)
Job Level
Junior
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Sofia cares about

eCommerce Optimization
Uses A/B testing, SFCC, and Dynamic Yield to enhance site merchandising, conversion, and customer engagement for global beauty and fashion brands.
Luxury Brand Strategy
Holds an LVMH Diploma focused on the luxury market and has direct experience contributing to the digital commerce journeys of brands like Charlotte Tilbury and Michael Kors.
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Career

Work history

2-2026
Global Ecommerce Coordinator (Trading & Operations)
Charlotte Tilbury Beauty
2-2024 - 2-2026
Digital Commerce Coordinator (EMEA)
Michael Kors
5-2023 - 1-2024
CRM & Loyalty Assistant
MATCHES
1-2022 - 5-2022
Marketing & Business Intern
Standard Athlétic Club
3-2021 - 6-2021
Business & Fashion Intern
London Contour Experts
In the press

Media appearances

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Education
2019 - 2023
Bachelor's degree
University of Exeter Business School
8-2021 - 7-2022
Bachelor's degree
Audencia
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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