Sidra Qasim is the Co-founder and CEO of Atoms, a direct-to-consumer footwear brand. She previously founded Markhor, the first Pakistani startup accepted into Y Combinator. An alumna of the University of the Punjab with an M. Sc. in Economics, she is a product-focused entrepreneur with deep experience in the shoe industry.
Originally from a small town in Pakistan, Sidra challenged cultural norms to pursue her entrepreneurial ambitions in the United States. She is passionate about leveraging technology to bring handcrafted products to a global audience and frequently shares her personal story of resilience to inspire other founders facing adversity.
Interesting fact: Sidra and her co-founder launched their first companys Kickstarter campaign and successfully raised over $107, 000.
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