Stefano Mazzaferro

Examiner
DISC Type : cs

Country Manager - Brazil at inDrive

São Paulo, Brazil

Overview

Stefano Mazzaferro is the Country Manager for inDrive in Brazil, bringing over 10 years of leadership experience in sales, operations, and growth. He is spearheading the launch of innovative services, including financial tools for drivers, while also being a key voice in public discussions on mobility regulation.

Outside of work, Stefano is an avid adventurer who runs ultra-marathons, climbs mountains, and is a former world-class sailor, often accompanied by his wife. He is a passionate reader and believes in "work-life integration, " treating sports as a fundamental need for achieving a flow state.

He was a professional sailor who was once ranked top 3 in the world and competed to qualify for the 2016 Rio Olympics.

Personality Overview

Unexpressive

Status Quo Seeker

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They are always well-planned and adopt a systematic approach. Being observant comes to them naturally.

Topics They Care About

Ride-sharing Regulation
He was recently interviewed by major newspaper Folha de S. Paulo and has been involved in Supreme Court discussions regarding the regulation of app-based work in Brazil.
Driver Financial Services
He is leading initiatives like "inDrive Money" to provide short-term loans and has integrated new payment systems like Pix to improve financial access and convenience for drivers.
Endurance Sports
He actively challenges himself by running ultra-marathons, having completed a 60km race in the Pyrenees, and climbing high mountains.

Media Appearances

Entrevista com Stefano Mazzaferro, Country Manager – Brazil (inDrive). Featured in Instagram

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InDrive admite country manager no Brasil. Featured in Meio e Mensagem

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InDrive anuncia Stefano Mazzaferro como Country Manager no Brasil. Featured in TiInside

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Work History

4-2024
Country Manager - Brazil at inDrive
5-2022 - 4-2024
Marketing and Sales Director at Kovi
6-2020 - 5-2022
Head of Strategy and Growth at Kovi
1-2019 - 6-2020
Head Of Operations at Kovi
4-2018 - 1-2019
Operations and Product Manager at DiDi

Education

9-2022 - 5-2024
Executive MBA from IESE Business School
2010 - 2013
Bachelor of Business Administration (BBA) from Università Bocconi

More Information

Social Presence :

Prographics :

Exp : 11 Location : São Paulo, Brazil Job Level : Middle Designation : Country Manager - Brazil at inDrive
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Insights For Selling To Stefano

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stefano is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Stefano

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Stefano move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Stefano take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Stefano

Personality Compatibility


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