Alycia Conrad

Go-getter
DISC Type : d

Director of Growth and Partner Marketing at NEOGOV

Sedalia, Missouri, United States

Overview

Alycia Conrad is a strategic Director of Growth and Partner Marketing at NEOGOV, specializing in pipeline generation and go-to-market initiatives. An alumna of the University of Missouri-Columbia, she has a proven record of launching products that generate millions in opportunities and designing highly effective lead generation campaigns for niche markets.

She is passionate about making a positive impact and deeply connects with solutions that help people, particularly those in public service. Alycia actively supports her community and friends, championing causes like mental resiliency for first responders and promoting personal growth and self-reflection.

Unique fact: Alycia co-authored an article on managing stress in law enforcement for the official publication of the Michigan Association of Chiefs of Police.

Personality Overview

Vision Oriented

Fast-Paced

Direct & Candid

They respond well to confident salespeople.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Growth & Partner Marketing
Leads the team at NEOGOV responsible for driving quality leads through targeted campaigns, SEO, email marketing, and strategic partnerships.
Public Sector Empowerment
Expresses pride in her company's mission to serve public sector professionals, aiming to provide them with meaningful solutions for their work.
First Responder Wellness
Authored a publication on stress management for law enforcement and actively promotes online resiliency classes for first responders.

Media Appearances

Alycia has no verified media appearances

Work History

4-2025
Director of Growth and Partner Marketing at NEOGOV
1-2025 - 4-2025
Senior Product Marketing Manager at NEOGOV
5-2022 - 1-2025
Product Marketing Manager at NEOGOV
5-2021 - 5-2022
Director of Branding at MSW Interactive Designs
8-2019 - 5-2021
Social Media Coordinator at MSW Interactive Designs

Education

2010 - 2014
Bachelor’s Degree from University of Missouri-Columbia
2023 - 2023
Education details unavailable from Product Marketing Alliance

More Information

Social Presence :

Prographics :

Exp : 9 Location : Sedalia, Missouri, United States Job Level : Mid-senior Designation : Director of Growth and Partner Marketing at NEOGOV
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Insights For Selling To Alycia

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alycia is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Alycia

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Alycia move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Alycia take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Alycia

Personality Compatibility


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