Steve Macleod

Inspirer
DISC Type : di

Product Marketing Director at Dataminr

Calgary, Alberta, Canada

Overview

Steve has no verified overview

Personality Overview

Generous

Confident & Optimistic

Decisive

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Steve has no verified topics they care about

Media Appearances

Steve has no verified media appearances

Work History

11-2025
Product Marketing Director at Dataminr
9-2024 - 11-2025
Senior Product Marketing Manager at Dataminr
4-2022 - 7-2024
Marketing Lead at samdesk
7-2021 - 4-2022
Product Marketing Manager at mCloud Technologies Corp
4-2019 - 7-2021
Manager, Marketing and Communications at Packers Plus Energy Services Inc.

Education

Advanced Product Marketing from Product Marketing Alliance
Bachelor of Management from Athabasca University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Calgary, Alberta, Canada Job Level : Mid-senior Designation : Product Marketing Director at Dataminr
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation
  • Look like someone who is on top of their game

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Steve

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Steve take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Steve

Personality Compatibility


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