Steven Rapley

Energizer
DISC Type : I

International Trade Advisor at Department for Business and Trade

Orpington, England, United Kingdom

Overview

Steven is a seasoned International Trade Advisor with the Department for Business and Trade. He has a proven history in international sales and marketing, having managed renowned automotive, healthcare, and spirits brands like Jaguar Land Rover, GPC Healthcare, and Courvoisier. He is an alumnus of Windsor College.

His career showcases a unique breadth, spanning from relaunching pharmaceutical products and managing luxury car brands to developing global strategies for leading spirits companies.

A colleague highlighted his vast experience across South America and the Caribbean.

Personality Overview

Full Of Energy

Informal

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They excel at seeing the bigger picture, and the long-term impact of their decisions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

UK Export Growth
In his current role, he actively works with UK businesses in London, helping them expand into international export markets.
International Brand Management
He has a long track record of appointing distributors and implementing sales and marketing plans for major global brands like JLR, Chrysler, and Beefeater.
Caribbean & LatAm Markets
A colleague specifically endorsed his "vast experience in South America and the Caribbean", highlighting his regional expertise.

Media Appearances

Steven has no verified media appearances

Work History

4-2015
International Trade Advisor at Department for Business and Trade
12-2013 - 3-2015
SENIOR CONSULTANT at International Consulting Services
1-1995 - 11-2013
REGIONAL MANAGER at Interamericana Trading Corporation
1-1993 - 12-1994
Regional Sales & Marketing Manager at Stansfeld Scott & Company Ltd
10-1990 - 12-1993
Export Director at Guyana Phamaceutical Corporation (GPC)

Education

NDC from Windsor College
Education details unavailable from Reading Grammar School

More Information

Social Presence :

Prographics :

Exp : 35 Location : Orpington, England, United Kingdom Job Level : N/A Designation : International Trade Advisor at Department for Business and Trade
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Insights For Selling To Steven

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Do some small talk, ask them how things are going on their side
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steven is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Steven

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Steven move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Steven take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Steven

Personality Compatibility


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