Suhita Dev

Go-getter
DISC Type : d

Group Head at Digitas India

Mumbai, Maharashtra, India

Overview

Suhita Dev is a creative Group Head at Digitas India with a background at top agencies like Ogilvy and VMLY&R. She focuses on creating ads that capture audience attention and holds a Bachelor of Engineering from Dayananda Sagar College. Colleagues describe her work as witty and out-of-the-box.

Based on her commentary, Suhita has a keen interest in Indian pop culture, brand narratives, and the nuances of modern workplace dynamics. She often shares humorous and insightful observations on advertising trends and societal shifts, reflecting a passion for storytelling that resonates with current events.

She believes the world belongs to the "unserious and the unapologetically fun, " valuing authentic creativity over traditional awards.

Personality Overview

Self-Confident

Vision Oriented

Decisive

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Creative Advertising
Her career is dedicated to "making ads you won’t skip, " showing a passion for creating engaging and memorable brand campaigns.
Brand Storytelling
She admires the legacy of ad legends like Piyush Pandey and analyzes how brands can create powerful, lasting narratives.
Indian Pop Culture
Draws inspiration and forms opinions from local culture, referencing social media influencers and classic Indian advertisements in her commentary.

Media Appearances

Suhita has no verified media appearances

Work History

6-2024
Group Head at Digitas India
10-2021 - 7-2024
Creative Supervisor at Ogilvy
7-2021 - 10-2021
Senior Creative Strategist at Sociowash
11-2019 - 6-2021
Creative Strategist / Producer at The Glitch
11-2018 - 10-2019
Graduate Trainee at Viacom18 Media Private Limited

Education

2014 - 2018
Bachelor of Engineering (BE) from Dayananda Sagar College Of Engineering, Bangalore

More Information

Social Presence :

Prographics :

Exp : 6 Location : Mumbai, Maharashtra, India Job Level : N/A Designation : Group Head at Digitas India
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Insights For Selling To Suhita

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Suhita is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Suhita

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Suhita move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Suhita take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Suhita

Personality Compatibility


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