Sujatha Radhakrishnan

Examiner
DISC Type : cs

Director, Insights & Analytics at Reckitt

New York City Metropolitan Area, United States

Overview

Sujatha has no verified overview

Personality Overview

Unexpressive

Late Adopter

Tough To Convince

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Topics They Care About

Sujatha has no verified topics they care about

Media Appearances

Sujatha has no verified media appearances

Work History

9-2022
Director, Insights & Analytics at Reckitt
1-2017 - 6-2022
Director, Consumer & Market Insights, Beauty & Personal Care, North America at Unilever
11-2015 - 12-2016
Sr Media Insights Manager, North America at Unilever
5-2014 - 10-2015
Sr Insights Manager, Global Skin Cleansing at Unilever
7-2007 - 1-2008
Sr Brand Development Manager, Fabric Wash at Hindustan Unilever Limited

Education

1995 - 1997
Post Graduate Program (MBA) from Indian Institute of Management Bangalore
1991 - 1994
Bachelor of Science (BS) from Mount Carmel College, Bangalore University, India

More Information

Social Presence :

Prographics :

Exp : 20 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director, Insights & Analytics at Reckitt
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Insights For Selling To Sujatha

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sujatha is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sujatha

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Sujatha move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Sujatha take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Sujatha

Personality Compatibility


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