Susan Moeke

Commander
DISC Type : D

Strategisch communicatieadviseur IZA at Transmuralis Transmuraal netwerk Zuid-Holland Noord

Leiden, South Holland, Netherlands

Overview

Susan is an experienced communications strategist and brand builder specializing in the healthcare sector, particularly in elderly care innovation within the Zuid-Holland Noord region. Colleagues describe her as highly involved and perseverant. She combines her communication expertise with skills as a team coach, storyteller, and writer to guide organizations through transitions.

Outside of her professional roles, Susan identifies as a cheerful vegan who enjoys life. She is passionate about adventurous travel, dancing, nature, and architecture. Her interests include getting to know different cultures and she particularly enjoys dance, from freestyle to holidays on tropical islands.

Susan is a certified Creatrix® Transformologist® and a coach specializing in navigating invisible loss.

Personality Overview

Risk-Taker

Impact-Driven

Very Quick

They are very proud of what they do.  More than the product, they care about the effectiveness of the product. They are not focused on building rapport and relationships.

Topics They Care About

Healthcare Innovation
Focuses on communication strategies for change and transition projects to shape the future of elderly care in her region.
Brand Storytelling
A creative specialist who uses "the magic of words" to strengthen brands and bring innovative ideas to life within organizations.
Personal Transformation
A certified systemic coach specializing in helping individuals navigate personal challenges, including grief and invisible loss.

Media Appearances

Susan has no verified media appearances

Work History

9-2024
Strategisch communicatieadviseur IZA at Transmuralis Transmuraal netwerk Zuid-Holland Noord
11-2023
Communicatiestrateeg at Innovant, ouderenzorg van morgen
6-2023
Strategisch communicatieadviseur at AVANT-vvt
1-2019
Systemisch coach at Scheppingskracht
1-2025 - 5-2025
Tekstschrijver, eindredacteur & trainer at Welzijnskwartier

Education

1-2020 - 12-2021
Post HBO Verlieskunde from Centrum voor Verborgen Verlies
2019 - 2019
Creatrix® Transformologist® from Institute of Women International

More Information

Social Presence :

Prographics :

Exp : 6 Location : Leiden, South Holland, Netherlands Job Level : N/A Designation : Strategisch communicatieadviseur IZA at Transmuralis Transmuraal netwerk Zuid-Holland Noord
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Insights For Selling To Susan

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susan is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Susan

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Susan move?

  • They can take decisions very fast if you manage to convince them.
  • Can Susan take some risk or not?

  • The risks don’t matter much to them.

You And Susan

Personality Compatibility


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