Susanne Fasting

Activist
DISC Type : Cd

Kommunikationschef at Serviceforbundet

Copenhagen, Capital Region of Denmark, Denmark

Overview

Susanne Fasting is the Head of Communications at Serviceforbundet and a digital consultant at Faglige Seniorer. An expert in digital member communication, she specializes in newsletters, lead generation, and AI. Colleagues describe her as highly competent, forward-thinking, and always at the forefront of new technology, with a diploma from Danmarks Medie- og Journalisthøjskole.


For over two years, she has championed providing AI tools to all employees at Serviceforbundet, seeing daily value in the decision.

Personality Overview

Observative

Logical And Quick

Value Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

AI in Communications
She frequently presents on how her organization uses AI and has ensured all employees have access to AI tools for over two years, seeing it as a key to efficiency.
Member Engagement
Her entire career in unions like Serviceforbundet and 3F has focused on optimizing digital communication and services for members, including segmented newsletters for large audiences.
Newsletter Strategy
Actively works on and hires for roles focused on creating newsletters that get read, and recently recommended a specific course for improving newsletter performance.

Media Appearances

Susanne has no verified media appearances

Work History

1-2019
Kommunikationschef at Serviceforbundet
11-2017
Digital projektleder at Faglige Seniorer
8-2017 - 12-2018
Chefkonsulent - digital projekt- og kampagneleder at DeltagerDanmark
1-2011 - 5-2017
Chef for medlemskommunikation at 3F - Fagligt Fælles Forbund
1-2005 - 1-2011
Webredaktør at 3F - Fagligt Fælles Forbund

Education

Diplom from Danmarks Medie- og Journalisthøjskole
2015 - 2015
SEO Business Diploma from IBA Erhvervsakademi Kolding

More Information

Social Presence :

Prographics :

Exp : 36 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Kommunikationschef at Serviceforbundet
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Insights For Selling To Susanne

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susanne is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Susanne

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Susanne move?

  • Their decision making speed is somewhere in the middle.
  • Can Susanne take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Susanne

Personality Compatibility


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