Sydney Blixt

Supporter
DISC Type : s

Business Development Representative at Sentra

Roseville, California, United States

Overview

Sydney is a data security professional at Sentra, focusing on governance and compliance. Her background combines digital marketing, sales development, and strategic campaign execution at firms like Cequence Security. Colleagues describe her as a driven, organized, and collaborative team player. She holds a Bachelor of Science from California State University, Chico.

During her university years, Sydney was an active member of the Sigma Kappa sorority and was recognized on the Deans List for her academic achievements. In the past, she has explored her creative side by creating and sharing beauty and makeup tutorials online, demonstrating a passion for content creation.

She experienced a remarkable career rise at Cequence Security, progressing from a Business Development Representative to a Marketing Manager.

Personality Overview

Social Proof Driven

Calm

Risk-averse

They are unlikely to become strong champions as they don't prefer pushing other people.  They prefer to follow rules and procedures. They are motivated by the potential impact of their decision on the organization.

Topics They Care About

Data Security
Her current role is at Sentra, a Data Security Posture Management (DSPM) company, and she recently attended the Black Hat security conference.
Sales Development
Has extensive experience as a Business Development Representative and manager, with a focus on lead generation, prospecting, and building B2B relationships.
Integrated Marketing Campaigns
Previously managed digital marketing and campaigns at Cequence Security, using tools like Marketo and Salesforce to drive engagement and pipeline.

Media Appearances

Sydney has no verified media appearances

Work History

6-2025
Business Development Representative at Sentra
7-2024 - 11-2024
Enterprise Soultions Marketing Specialist at SHRM
1-2023 - 11-2023
Manager, Digital Marketing and Campaigns at Cequence Security
2-2022 - 1-2023
Manager, Sales Development & Marketing at Cequence Security
10-2020 - 2-2022
Sales Development Representative at Cequence Security

Education

2014 - 2018
Bachelor of Science - BS from California State University, Chico

More Information

Social Presence :

Prographics :

Exp : 4 Location : Roseville, California, United States Job Level : Junior Designation : Business Development Representative at Sentra
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Insights For Selling To Sydney

During A Call Or A Meeting

DO's

  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.
  • Engage other key stakeholders on their side and leverage if they approve of your product
  • Pause and ask them if they have any questions

DONT's

  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t don the salesperson avatar, be the friendly advisor instead
  • Don’t rush them to make quick decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sydney is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Sydney

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Sydney move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Sydney take some risk or not?

  • They have little risk-appetite and prefer to take decisions that others support.

You And Sydney

Personality Compatibility


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