Tamar Rosati

Observer
DISC Type : ic

Chief Product Officer at Honor

San Francisco, California, United States

Overview

Tamar Rosati is the VP of Product at ServiceTitan, with experience leading product teams of over 250 people at both startups and large companies like Zillow. An MBA from UC Berkeley Haas, she specializes in product-led growth, marketplace experiences, and leveraging AI to solve real-world problems.

Driven by mission-oriented work, Tamar has focused on creating better care solutions for aging adults and has led initiatives for climate solutions through sustainable agriculture. A first-generation Armenian-American, she has two toddlers and practices hot yoga to decompress and maintain focus.

In a previous role, she was promoted overnight from leading a small team to running a 250-person product development organization, a career-defining moment she attributes to a CEOs bet on her potential.

Personality Overview

Assertive

Example Seeker

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Productizing AI
She is focused on finding unique opportunities where AI, particularly Generative and Agentic AI, is perfectly shaped to solve customer problems in real-world industries.
Mission-driven Tech
Her work at Honor focused on improving elder care, and at Granular, she launched a major carbon initiative, showing a pattern of joining mission-driven companies.
Product-led Growth
A core specialty she lists. At Granular, she launched a freemium software product that scaled from 0 to 17, 000 users in just nine months.

Media Appearances

Tamar has no verified media appearances

Work History

5-2022
Chief Product Officer at Honor
1-2021 - 5-2022
Head of Granular / President of Digital Business at Corteva Agriscience
4-2020 - 12-2020
SVP Revenue at Granular
3-2018 - 3-2020
SVP of Product at Granular
5-2015 - 3-2018
VP of Product at Granular

Education

2009 - 2011
MBA from University of California, Berkeley, Haas School of Business
B.S. in Foreign Service from Georgetown University

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco, California, United States Job Level : Leadership Designation : Chief Product Officer at Honor
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Insights For Selling To Tamar

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tamar is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Tamar

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Tamar move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Tamar take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Tamar

Personality Compatibility


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