Tanvir Rana

Energizer
DISC Type : I

Founding Account Executive (Sales, Growth) at Affiniti

New York, New York, United States

Overview

Tanvir is a Founding Account Executive at Affiniti Finance, a Series A fintech startup. He focuses on scaling the company by building go-to-market strategies and fostering partnerships to empower small businesses. He holds a B. S. in Business Administration and Data Analytics from York College, CUNY, and has a background in managed services and CRM systems.

He is passionate about driving expansion and creating a real financial impact for entrepreneurs across America. His mission is to help independent business owners thrive by providing them with smarter and fairer financial solutions, aiming to revive the economic backbone of the country.

Affiniti Finance has successfully raised $81M in equity and debt from notable investors, including the founders of TrueBill and Morning Brew.

Personality Overview

Informal

Relationship Oriented

Full Of Energy

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Fintech for SMBs
His current role is focused on empowering small businesses and Main Street entrepreneurs with faster, fairer access to capital through innovative financial technology.
Go-to-Market Strategy
He is passionate about building scalable go-to-market strategies to drive expansion and growth for his company, a key focus of his current role at Affiniti.
CRM & Sales Systems
His experience includes expertise in CRM systems like HubSpot and ZoomInfo, as well as proficiency in LinkedIn Sales Navigator, indicating a strong interest in sales technologies.

Media Appearances

Tanvir has no verified media appearances

Work History

10-2025
Founding Account Executive (Sales, Growth) at Affiniti
4-2025 - 10-2025
Sales Development Representative at Flex Technology Group
10-2022 - 2-2025
Sales Manager at Giorgio Armani
2-2021 - 8-2022
Client Advisor at Giorgio Armani
6-2018 - 1-2020
Sales Advisor at G-STAR

Education

Bachelor's degree from York College of the City University of New York
Associate of Arts - AA from Queensborough Community College of The City University of New York (CUNY)

More Information

Social Presence :

Prographics :

Exp : 6 Location : New York, New York, United States Job Level : Middle Designation : Founding Account Executive (Sales, Growth) at Affiniti
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Insights For Selling To Tanvir

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Be friendly and entertaining in your conversation
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tanvir is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Tanvir

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Tanvir move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Tanvir take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Tanvir

Personality Compatibility


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