Tanya Cavanaugh

Energizer
DISC Type : I

VP of Marketing and Communications at Interwell Health

Greater Boston, United States

Overview

Tanya has no verified overview

Personality Overview

Enthusiastic

Informal

Imaginative

They are people oriented, friendly and like creating new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Tanya has no verified topics they care about

Media Appearances

Tanya has no verified media appearances

Work History

4-2023
VP of Marketing and Communications at Interwell Health
7-2021 - 4-2023
Vice President, Global Creative and Brand Strategy at Fresenius Medical Care North America
4-2019 - 7-2021
Sr. Director, Brand Marketing at BJ's Wholesale Club
7-2012 - 4-2019
Director, Brand Marketing at BJ's Wholesale Club
7-2010 - 7-2012
VP, Group Account Director at Marketing Drive

Education

1992 - 1994
Education details unavailable from Emerson College
1990 - 1992
Education details unavailable from Colorado State University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Boston, United States Job Level : Senior Designation : VP of Marketing and Communications at Interwell Health
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Insights For Selling To Tanya

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Talk about their team and how your product will help them do things better and easier
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tanya is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Tanya

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Tanya move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Tanya take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Tanya

Personality Compatibility


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