Tara Sawyer

Enthusiast
DISC Type : i

VP of Marketing, North America at Global Relay

Franklin, Massachusetts, United States

Overview

Tara has no verified overview

Personality Overview

Consensus Focused

Amiable & Agreeable

Optimistic

They are generally friendly, so be careful when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Tara has no verified topics they care about

Media Appearances

Tara has no verified media appearances

Work History

8-2025
VP of Marketing, North America at Global Relay
4-2022
Head of Brand & Communication at Global Relay
9-2021 - 3-2022
Director of Marketing - Digital, Communications, & Customer at SAI360
10-2019 - 9-2021
Senior Strategist, Customer & Internal Communications at SAI360
4-2018 - 10-2019
Editorial Strategist, Internal Communications at Dell Technologies

Education

2019 - 2021
Master of Arts - MA from Emerson College
Bachelor of Arts - BA from Bridgewater State University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Franklin, Massachusetts, United States Job Level : Senior Designation : VP of Marketing, North America at Global Relay
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Insights For Selling To Tara

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tara is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Tara

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Tara move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Tara take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Tara

Personality Compatibility


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