Tati Lindenberg

Critic
DISC Type : C

Chief Marketing Officer at Unilever

London, England, United Kingdom

Overview

Tati has no verified overview

Personality Overview

Precise

Objective Thinker

Information Seeker

They like to do things independently and don’t look for support from others.  Unless the value is proven by data, they are unlikely to value fancy features. They choose to analyze logically and value facts to emotions.

Topics They Care About

Tati has no verified topics they care about

Media Appearances

Tati has no verified media appearances

Work History

10-2025
Chief Marketing Officer at Unilever
1-2020 - 10-2025
Vice President, Marketing | Dirt Is Good at Unilever
4-2016 - 2-2019
Marketing Director | Dove DermaSeries at Unilever
10-2013 - 3-2016
Senior Marketing Director | Nexxus New York Salon Care at Unilever
9-2011 - 9-2013
Marketing Director | Laundry Value Brands | Surf and Radiant at Unilever

Education

1999 - 2002
Bachelor's degree from ESPM Escola Superior de Propaganda e Marketing

More Information

Social Presence :

Prographics :

Exp : 15 Location : London, England, United Kingdom Job Level : Leadership Designation : Chief Marketing Officer at Unilever
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Insights For Selling To Tati

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tati is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Tati

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Tati move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Tati take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Tati

Personality Compatibility


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