Tia Martin

Commander
DISC Type : D

Advertising and Marketing Recruiter at Con-necting LLC

United States

Overview

Tia Martin is a seasoned marketing and advertising recruiter with over 30 years of experience connecting agencies with top talent in account services, brand marketing, and digital media. A graduate of Indiana University Bloomington, colleagues and candidates describe her as brilliant, charismatic, and an invaluable partner in the recruitment process.

A unique fact about Tia is the success of her placements: 100% of the candidates she has placed have remained in their jobs for over a year, with 85% of them receiving one or more promotions.

Personality Overview

Impact-Driven

Candid & Clear

Very Quick

More than the product, they care about the impact of the product.  They respond better to strong and respectful interactions. They are not always relationship oriented.

Topics They Care About

Advertising Talent
Her entire career is dedicated to finding and placing exceptional talent in advertising agencies, media companies, and marketing departments across the country.
Brand & Media Strategy
She specializes in recruiting for strategic planning and media roles, with previous experience as a Media Supervisor, indicating a deep understanding of this area.
Digital Marketing
Frequently posts about opportunities for digital marketing managers and specialists, highlighting her focus on roles within digital, mobile, and social media.

Media Appearances

Tia has no verified media appearances

Work History

6-2011 - 3-2020
Advertising and Marketing Recruiter at Con-necting LLC
7-2010 - 7-2011
Account Manager at Mosaic Advertising | Marketing | Design
1998 - 7-2010
Senior Advertising Account Executive at Entercom
1991 - 1998
Account Executive at KMLE-FM
1981 - 1991
Media Supervisor - Advertising Agency at McFarland & Drier, Inc.

Education

BA from Indiana University Bloomington

More Information

Social Presence :

Prographics :

Exp : 39 Location : United States Job Level : N/A Designation : Advertising and Marketing Recruiter at Con-necting LLC
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Insights For Selling To Tia

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tia is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tia

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Tia move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Tia take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Tia

Personality Compatibility


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