Tiago Neiva

Questioner
DISC Type : c

Head of Marketing, Channels & Base Market | MT Member | Denmark at Hilti Danmark

Copenhagen, Capital Region of Denmark, Denmark

Overview

Tiago is an experienced marketing and sales leader with approximately a decade of experience at Hilti, holding leadership roles across Germany, France, and Denmark. An Economist with an MBA from MIT Sloan, he is an all-round professional specializing in strategic programs, change management, and leading multi-cultural teams through digital transformation.

Beyond his professional focus, Tiago is an avid reader who actively seeks recommendations to build his reading list. He is passionate about fostering strong teams, celebrating their passion and dedication, and creating a competent and motivated sales organization.

He has built his career within Hilti by taking on progressive leadership roles in three different European countries.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Product Innovation
He shows enthusiasm for launching new and innovative products, like the Hilti ProKit in Denmark, and values strong customer adoption and positive feedback.
Digital Construction
He highlights the importance of Building Information Modeling (BIM) and other digital solutions that are transforming the construction industry.
Customer Centricity
He participates in field rides with sales leaders to directly engage with and learn from customers, emphasizing the importance of understanding their needs.

Media Appearances

Tiago has no verified media appearances

Work History

8-2024
Head of Marketing, Channels & Base Market | MT Member | Denmark at Hilti Danmark
5-2022 - 8-2024
Head of Strategic Marketing Program | Global at Hilti Group
1-2021 - 4-2022
Head of Marketing | MT Member | France at Hilti France
1-2018 - 12-2020
Head of Marketing Channels | Central Europe at Hilti Deutschland
4-2016 - 12-2017
Senior Marketing Project Manager | Central Europe at Hilti Deutschland

Education

2010 - 2012
MBA from MIT Sloan School of Management
2001 - 2005
BS from Pontifícia Universidade Católica de São Paulo

More Information

Social Presence :

Prographics :

Exp : 19 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Head of Marketing, Channels & Base Market | MT Member | Denmark at Hilti Danmark
URL has been copied!

Insights For Selling To Tiago

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tiago is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Tiago

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tiago move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Tiago take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Tiago

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.