Tim Clarke

Pioneer
DISC Type : DSI

Vice President - Product, Customer & Brand Marketing at Later

San Francisco Bay Area, United States

Overview

Tim is a go-to-market leader with over 18 years of experience at firms like Later, Sprout Social, and Salesforce. He specializes in product, customer, and brand marketing, with a record of scaling teams and driving revenue growth. People who have worked with him describe him as an exceptional, people-first, and strategic leader.

Outside of work, Tim is a passionate mental health advocate. He co-founded UNCrushed, a non-profit organization dedicated to changing the perception of mental health in society, ending stigmas, and breaking discrimination. He is also a proud dad.

He co-founded and built UNCrushed from an idea into a recognized 501(c)(3) non-profit organization.

Personality Overview

Dynamic But Sincere

Driven But Considerate

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Mental Health Advocacy
Co-founded UNCrushed, a non-profit focused on mental health awareness, and speaks openly about his personal journey to encourage others and reduce stigma in the workplace.
Product Marketing
Leads product, customer, and brand marketing at Later. He previously built and scaled the product marketing function at Sprout Social, earning a "Team of the Year" finalist honor.
Influencer Marketing
His current role at Later is focused on the influencer marketing and social media management space. He frequently shares industry reports and speaks on creator economy trends.

Media Appearances

Tim has no verified media appearances

Work History

6-2025
Vice President - Product, Customer & Brand Marketing at Later
8-2021
Executive Program Member at Pavilion
3-2023 - 6-2025
Vice President, Product Marketing at Sprout Social, Inc.
2-2022 - 3-2023
Senior Director, Product Marketing at Sprout Social, Inc.
10-2018 - 12-2022
Co-Founder & CEO at UNCrushed

Education

BA Honors from University of London
5-2023 - 9-2023
Amplify from Stanford University Graduate School of Business

More Information

Social Presence :

Prographics :

Exp : 8 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Vice President - Product, Customer & Brand Marketing at Later
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Insights For Selling To Tim

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tim is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Tim

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Tim move?

  • They are generally fast movers and can take quick decisions
  • Can Tim take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Tim

Personality Compatibility


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