Tom Reynolds in

Tom Reynolds

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Senior Strategy Analyst at British Airways
📍 United Kingdom

Tom Reynolds is a Senior Strategy Analyst at British Airways, specializing in network strategy and revenue management. A University of Oxford graduate, he leverages his expertise in data analysis, SQL, and Tableau to model business cases for major fleet acquisitions and accelerate capacity restoration.

Tom has a deep academic interest in Japanese culture. While at Oxford, his outstanding undergraduate thesis in the field of Japanese Studies was awarded second place for the prestigious Ivan Morris Memorial Prize, an honor administered by the British Association for Japanese Studies since 1979.

He was part of the team responsible for the business case behind British Airways 2025-26 order for six new aircraft.

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Experience
5 Years
Current Role
Senior Strategy Analyst
Location
United Kingdom
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Priorities

Topics Tom cares about

Airline Fleet Strategy
Expressed that modeling the revenue and profit for a successful business case involving the acquisition of six new aircraft was a career highlight at British Airways.
Revenue Management
Has significant experience in this area, holding a previous role as Senior Product Delivery Executive and receiving a Revenue Management Recognition Award in 2019.
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Career

Work history

10-2023
Senior Strategy Analyst
British Airways
2-2022 - 10-2023
Senior Network Strategy Analyst
British Airways
2-2021 - 2-2022
Senior Product Delivery Executive, Revenue Management
British Airways
9-2018 - 3-2019
EMEA Sales Operations Analyst Intern
Criteo
7-2017 - 8-2017
Sales, Marketing and Tourism Strategy Intern
EAST JAPAN RAILWAY COMPANY
In the press

Media appearances

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Education
2014 - 2018
Bachelor of Arts - BA
University of Oxford
2021 - 2021
Short course
Oxford Lifelong Learning, University of Oxford
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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