Tracy Ballard

Critic
DISC Type : C

Manager of Cybersecurity at CSI

Paducah, Kentucky, United States

Overview

Tracy has no verified overview

Personality Overview

Critic

Negotiator

Precise

They enjoy working alone and do not rely on others very often.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Tracy has no verified topics they care about

Media Appearances

Tracy has no verified media appearances

Work History

10-2022
Manager of Cybersecurity at CSI
11-2019
Cyber Security Engineer at CSI
5-2010 - 11-2019
Network Engineer at CSI
5-2009 - 8-2009
Intern at Murray State University

Education

2003 - 2007
Bachelor of Science (B.S.) from Murray State University
1998 - 2002
Education details unavailable from Murray High School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Paducah, Kentucky, United States Job Level : Middle Designation : Manager of Cybersecurity at CSI
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Insights For Selling To Tracy

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tracy is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Tracy

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Tracy move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Tracy take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Tracy

Personality Compatibility


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