Tuan Lee in

Tuan Lee

Doer · DISC type sd
Cohort Member- Korea Accelerator '20 at Techstars
📍 Los Angeles, California, United States

Tuan Lee is the Founder and CEO of Vervet, a craft cocktail company inspired by Los Angeles diverse culture. He previously had a successful career as a commercial photographer for major brands like Panera and General Motors. Tuan is an alumnus of the University of Missouri-Columbia and the Techstars Korea Accelerator.

He is passionate about redefining what an "All-American" brand can be by championing diversity and featuring multicultural flavors. Tuan is of Vietnamese-Korean heritage and came to the U. S. as a refugee, which fuels his desire to increase Asian representation in the food and beverage industry.

Unique fact: Tuan combined his love for storytelling from his photography career with his interest in hospitality to launch his innovative beverage startup.

Read the full overview →
Experience
30 Years
Current Role
Cohort Member- Korea Accelerator '20
Location
Los Angeles, California, United States
Personality Overview

How Tuan shows up

Fast-paced
Long-term Focused
Strategic Planner

They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Priorities

Topics Tuan cares about

Multicultural Branding
A core mission of his brand, VERVET, is to celebrate the diverse cultures of Los Angeles and create a new, inclusive vision of an "All-American" brand.
Startup Growth
As a founder, he has successfully raised $2 million in funding, including a partnership with Diageo, and participated in the Techstars accelerator to scale his business.
+5 more topics Login to view topics
Career

Work history

7-2020 - 12-2020
Cohort Member- Korea Accelerator '20
Techstars
1-2019 - 11-2023
Founder, CEO
Vervet Cocktails
2006 - 2019
Owner
Tuan Lee Photography
8-1997 - 7-2005
Studio Manager & Producer
MICHAEL EASTMAN IMAGES, INC
1990 - 1997
Front Of House (FOH)
Hospitality Industry
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor of Arts - BA
University of Missouri-Columbia
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

Other Techstars Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Tuan. Free, 10 seconds.